Seeking the hottest start ups in restaurant tech
for a high-stakes competition, live at
Proudly Sponsored By
RTN + MURTEC = Start-Up Innovation
This high stakes competition features the best and brightest restaurant technology start-ups vying for a spot to showcase their solutions at MURTEC.
Caesars Palace, Las Vegas | March 9 - 11, 2026
The Start-Up Alley Experience:
In Thier Own Words!
MEET OUR 2026 JUDGES
Bryan Myers
Chief Information Officer
City Barbeque
Brian Pearson
Chief Technology Officer
Mendocino Farms
Anthony Mejia
VP Of Technology
Zippy's Restaurants
CONGRATULATIONS
2025 Start-Up Alley Winner!
2026 IMPORTANT DATES
Submissions are in! The application window for Start-Up Alley 2026 has closed, and the competition is heating up. Our judges are now evaluating the entries to determine which innovators will take the stage as our official semi-finalists.
November 3, 2025 |
Applications Open |
January 16, 2026 |
Applications Close |
Febraury 8th, 2026 |
Semi-Finalists Notified of Acceptance into RTN's Start-Up Alley at MURTEC. |
February 12th, 2026 |
Deadline for Semi-Finalists to Accept Placement in RTN's Start-Up Alley at MURTEC. |
MURTEC, March 9 - 11, 2026 |
Semi-Finalists exhibit and Winner chosen live at MURTEC, Caesars Palace, Las Vegas. |
Semi-Finalists chosen to proceed to MURTEC will be provided with a participant packet with full details. The on-site MURTEC participation fee is $4,800 and includes your Start-Up Alley exhibit at MURTEC, two exhibitor passes, one full year of RTN membership, and a chance to win the competition live in Las Vegas!
CONGRATS!
You're a Semi-Finalist at MURTEC 2026!
Now What?
You're a Semi-Finalist at MURTEC!
Now What?
SEMI-FINALISTS GET:
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Two MURTEC 2026 exhibitor passes
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Exhibit space in RTN Start-Up Alley at MURTEC, offering exposure to 400+ top restaurant execs & 80+ tech companies. Your leadership team will spend time with our VIP restaurant judges, who will tour Start-Up Alley, hear your pitch and select the Top Three Finalists.
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Your chance to advance to the Top Three Finalists and pitch the MURTEC audience from the big stage where the winner is chosen by live audience vote!
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Plus, all semi-finalists get one year of RTN Start-Up membership, which includes a host of benefits.
TOP THREE FINALISTS ALSO EARN:
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Editorial coverage in Hospitality Technology magazine
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HT / RTN Webinar featuring the Top Three Finalists, to take place virtually in Spring of 2026
FAME & GLORY!
The winner of RTN’s Start-Up Alley 2026 will be chosen by a live audience vote at MURTEC
Our judges review and select the top submissions to be showcased LIVE during MURTEC 2023 in the Start-Up Alley exhibit. If selected, the MURTEC Start-Up Alley Participant Fee is $4,800 and includes:
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One year of RTN Start-Up Membership*
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Official Start-Up Alley Exhibit at MURTEC 2023
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One Conference Pass to attend MURTEC 2023
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Pitch to Top Restaurant Judges
Questions? Email info@restauranttechnologynetwork.com.